Viewing Customer Survey Responses in Admin
Overview
You can now view customer survey responses directly within your Admin portal — no more exporting data to find what a customer said. Survey responses are displayed alongside customer details, giving you quick access to valuable customer-submitted information right where you need it.
Who Can Use This Feature
This feature is available to all users with access to the Admin portal, including:
- Merchants and store operators
- Customer support teams
- Account managers
No additional permissions or setup are required.
How It Works
When a customer completes a survey as part of their first order, their response is now automatically linked to their customer profile in Admin. You can view this information in two places:
- Customer Details Page — See survey responses when viewing an individual customer's profile.
- New Customer List — Quickly scan survey responses across your newest customers without opening each profile individually.
Survey responses appear in a clear, readable format alongside other relevant customer information like attribution source.
Step-by-Step Instructions
Viewing a Survey Response on the Customer Details Page
- Log in to your Admin portal.
- Navigate to Customers.
- Search for or select the customer you'd like to review.
- On the Customer Details page, locate the Survey Response (First Order) tile — it appears near the "Attribution Source" section.
- The customer's survey response will be displayed directly on the page.
Viewing Survey Responses in the New Customer List
- Log in to your Admin portal.
- Navigate to the New Customer List.
- Survey responses are displayed as a column or data point alongside each new customer entry.
- Scan the list to quickly review responses without needing to open individual customer profiles.

Expected Results
- Survey responses appear instantly on the Customer Details page — no loading or exporting required.
- The New Customer List displays survey response data inline for easy scanning.
- If a customer has not completed a survey, the field will be blank or display no response.
Frequently Asked Questions (FAQ)
Which survey response is shown — the most recent or the first?
- The system displays the survey response associated with the customer's first order.
What if a customer hasn't completed a survey?
- The survey response field will appear blank. This is normal for customers who skipped the survey or placed orders before the survey was introduced.
Can I still export survey responses?
- Yes. The Orders Export continues to include survey response data as before. This update simply adds a more convenient way to view responses without exporting.
Can I edit or delete a customer's survey response from Admin?
- No. Survey responses are read-only in Admin. They reflect exactly what the customer submitted.
Will responses for future orders also appear?
- Currently, the feature displays the survey response from the customer's first order. Responses from subsequent orders remain available through the Orders Export.
Troubleshooting
Issue |
Suggested Resolution |
|---|---|
Survey response field is blank |
The customer may not have completed a survey, or their first order may predate the survey feature. |
I don't see the survey tile on the Customer Details page |
Ensure you're viewing the full details page (not a summary view). Try refreshing your browser. |
Survey data doesn't match what I see in the export |
The Details page shows the first order's response specifically. The export may include responses from multiple orders. |
Additional Notes & Best Practices
- Use survey responses to personalize outreach. Quickly reference how a customer heard about you or what preferences they indicated before reaching out.
- Combine with the New Customer List to spot trends among incoming customers (e.g., common referral sources or preferences).
- No action is needed to enable this feature — survey responses will appear automatically for customers who have completed one.
Need more help? Send us an email at support@getprado.com, and we'll be happy to assist you!